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Electric Vehicles: Do Consumers Want Them?
Biden’s push for electric vehicles makes environmental sense, but Americans wants the cars to meet their needs.
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Beauty Buying Behavior: Decoded
Is retail therapy over? We share insights from the Beauty industry relevant for all marketers driving their omnichannel strategy.
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Will we reenter the economy as penguins or lemmings?
Two myths from the animal kingdom can shape our preparations
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Gender identity and sexual orientation differences by generation
New Ipsos study finds that fewer younger Americans say they are only attracted to the opposite sex when compared to older cohorts
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[WEBINAR] Breaking Down the Pandemic Wall
Join us for a complimentary webinar as we take a detailed look at the forces behind this so-called ‘pandemic wall’ as told through online community and social conversations.
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A year into the pandemic, here’s what food brands need to know
Read tips and new research about how the COVID pandemic is affecting consumers and what to do next.
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Cliff’s Take: Some Americans Are Ready To Dive Back In
Others want to take a more cautious approach.
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Reuters/Ipsos Core Political Survey: Presidential Approval Tracker (02/18/2021)
56% of Americans approve of the way President Joe Biden is handling his job, according to the latest Reuters/Ipsos Core Political results.
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U.S. consumer sentiment gains strength
Jobs confidence increases as fewer doubt a prompt recovery once COVID-control restrictions are relaxed
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Building Better Insights Around the COVID Vaccine
Hear meaningful research insights designed to inform different communities - healthcare providers, pharmacists, and general consumer populations – of the economic and societal impact of the vaccine rollout.