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Ipsos Update - January 2019
The first Ipsos Update of 2019 highlights recent reports on people’s (mis)perceptions of reality, global security and food. It also features new white papers on trust in media, human curation in an AI world and how technology is disrupting the customer experience.
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Ipsos @ Research & Results 2018
Die führende internationale Fachmesse für Marktforschung. Erleben Sie in unserer NeuroSuite, wie wir die Funktionsweisen unseres Gehirns sichtbar machen.
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Ipsos Update - November 2017
Welcome to the November edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.
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Ipsos Update – November 2017
Welcome to the November edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.
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Paradigm Shift: Developing a communication strategy based on online patient-generated conversations
In order to inform the development of a communications strategy for the launch of a new medication in Germany, a pharmaceutical client elected to use Ipsos’ Social Intelligence offering as its primary research methodology. Social Intelligence explores and analyzes organic consumer conversations online to uncover business insights; in this case it was used to reconstruct patient experiences around a severe dermatological disease and identify opportunities for messaging about therapeutic options and support. Based on the research, the client has launched a patient website with the goal of accelerating the often prolonged process of diagnosis.
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Are You Leveraging Your Path to Purchase as a Path to Growth?
Technology has created an omnichannel world that is bringing together physical and digital shopping experiences and offering a proliferation of touchpoints that influence consumers’ brand opinions and buying behaviours.
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Ipsos Update - September 2017
Welcome to the September edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.
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Third quarter of 2015
From July to September 2015, Ipsos recorded 428 million euros in revenue, up 3.7% over the same period of the preceding year. At constant scope and exchange rates, revenues were down 2.2% in the quarter. We anticipate an improved performance in the fourth quarter.
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First quarter of 2015
Sharp increase spurred by currency exchange rates.
Initial impact of the "New Way" plan.
Revenue: €379.6 million, +10.6%,
Total organic growth: +0.8%,
Organic growth of new services*: +27%.
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As predicted, negative effect of exchange rates impact Q1 revenue
Revenue -4.5%; Organic growth +1.5%.
Revenue at Ipsos amounted to 343.3 million euros in the first quarter of 2014, a drop of 4.5%.