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[WEBINAR] Our Hybrid World: Technology’s Role in Supporting a Balanced Lifestyle
Join us for a complimentary webinar as we share new insights from Ipsos’ U.S. syndicated online community addressing how consumers are navigating through a hybrid existence and the role brands can play in supporting evolving consumer needs now and in the future.
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[WEBINAR] Insights For Pharma: Helping “Challenger” Brands Win
To the good fortune of patients, treatment for the vast majority of conditions is significantly beyond where things were at just 40 years ago.
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[WEBINAR] Media Still Matters: Affluents Deep Connection with Media Brands
Affluent Americans lead busy lives filled with work and family responsibilities. They are sought after for their advice and opinions across many subjects from financial planning to travel recommendations, luxury cars to entertainment choices.
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Ipsos Update - October 2021
Global risks, trust in research, virtual reality and the global influence of Germany are just some of the topics featured in this month’s round up of research and analysis from Ipsos around the world.
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Are EV Owners Charged Up about Quality?
Listen in to hear research exploring automotive quality perceptions in electric vehicles.
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For anti-racism, this is what it means to be a better brand
Ipsos experts discuss how to bring systemic action and an anti-racist approach to business.
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Public More Open to Tech Companies Sharing their Data – But There’s a Limit
Caution Ahead: 71% of consumers would stop doing business with a company if it gave away sensitive information without permission.
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Effie Leadership Summit & Awards Celebration
Ipsos is delighted to sponsor this year’s Effie Leadership Summit & Awards Celebration.
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ARF Cognition Council: Values in Advertising
Do social values, such as appeals to altruism, social justice, and sustainability in an ad impact consumers’ perception of the brand? If so, how and through which cognitive pathways, and for which population segments?
Execution Measurement
Measuring the execution of brand strategy.