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Pricing Analytics
Optimising pricing decision-making represents one of the largest, multi-million dollar opportunities for companies to drive incremental sales and profits.
Media & Marketing Testing
Driving growth through data-driven innovation fuelled by rapid experimentation & predictive In-Market Testing.
Category Fundamentals
What can I learn about category behavior and attitudes that shows me where to play and how to win?
Brand Positioning
How do I position my brand and portfolio for sustained performance?
Consumer Fundamentals
How do I segment people and occasions to maximize business potential?
Data & Delivery
No matter what the question is, or where you want to ask it, Ipsos has the answer.
Packaging Research
Evaluate, optimise and forecast the potential of new packaging.
Global Advisor
Talking to citizens around the world every month.
Political and Public Opinion Polling
Understanding and informing public opinion and politics.
International Social Research
Understanding citizens and societies around the world.