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What drives judgement of an organisation’s reputation?
An important focus for Corporate Reputation is to help our clients understand what drives their reputation, in other words, what are the issues stakeholders think about when they make judgments about companies and organisations. In this article we will show what are the key aspects organisations should be mindful of according to MPs and business journalists who we regularly interview.
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Flair Italy 2021 – A country at a crossroads
After the devastating effects of the pandemic, Italy is faced with a dilemma.
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Digital Doctor 2021
This year’s Digital Doctor is the most illuminating in the series thus far, providing a global view of doctors’ digital and connected health usage through a pre- and post-COVID-19 lens.
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Ipsos Update - May 2021
Climate change, vacations and vaccine passports, President Biden’s first 100 days and the latest trends in South Korean society are some of the featured topics in this month’s round-up of research and thinking from Ipsos around the world.
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Perils of Perception: climate change
Around the world people say they understand what actions they need to take to combat climate change, but do they really?
The latest Perils of Perception study by Ipsos looks at how the general public in 30 markets around the world perceive environmental action. We ask them what they might do in their own lives to tackle climate change, and compare the answers to the (sometimes confusing) scientific truth -
Expectations about when life will return to pre-COVID normal vary widely across the world
Almost half of adults say their mental health has worsened during the pandemic, but nearly one quarter say it improved since the beginning of 2021
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KEYS - Dynamic planet [Webinar recording]
Anticipating Demographic, Environmental & Technological Change
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Ipsos Update – April 2021
Our monthly round-up of research and analysis from Ipsos teams around the world covers a range of topics from gender equality and parenting to retail trends and how advertising becomes famous.
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Income and wealth disparities perceived as the most serious form of inequality
An online study by Ipsos, conducted across 28 countries in partnership with Kings College London’s Policy Institute has found that, when asked about a range of different inequalities, 60% said that inequalities in income and wealth are among the most serious types of inequality affecting their country.
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What Worries the World – March 2021
“What Worries the World?”: One year on, COVID-19 remains the greatest global concern.