Search
-
Transforming Research Through Synthetic Data
Synthetic data, powered by AI, is poised to transform the market research industry. The question isn’t if, but when and how.
-
KEYS: an Ipsos webinar series
Ipsos' KEYS webinar series is dedicated to helping our clients better understand the dynamics of today as they prepare for tomorrow.
-
Discover Ipsos PersonaBot, the revolutionary tool that brings segments to life
Watch our video and experience the simplicity and effectiveness of Ipsos PersonaBot in action.
-
Ignite Growth with Collective Innovation
Ipsos, one of the world’s leading market research companies, announces today the launch of Collective Innovation, an end-to-end offer designed to help businesses accelerate their innovation development with higher success rates.
-
Ipsos completes the acquisition of The BVA Family
This acquisition is a significant expansion for Ipsos in France and adds new strength in the UK and Italy.
-
Ipsos Transatlantic Pulse: Europeans more likely than Americans to say companies should help solve societal problems
Attitudes about corporate ESG, DEI programs diverge and converge across regional and generational lines.
-
Ipsos Pride Survey 2025: Majority are for anti-discrimination protections, but support slips for several LGBT+ issues
A new Ipsos survey across 26 countries finds the proportion in favour of everything from trans athletes to Pride Month marketing is down since 2021.
-
Conflicting Global Perceptions around AI present Mixed Signals for Brands
In an atmosphere of both worry and wonder surrounding the use of AI, trust issues abound. Our 30-country report reveals regional differences in the level of excitement about advances in artificial intelligence, confidence in responsible use, and expectations of future impacts.