Global Trends
This is our broadest edition ever, covering 50 markets, 87% of the global economy and 70% of the global population. It reveals as much continuity as change.
A New World Disorder?
Navigating a polycrisis
We’re entering a ‘new world disorder.’ We can no longer afford to focus on the big issue at hand, because there are many interrelated issues at play
As we enter 2023, we’ve emerged from a global pandemic only to find ourselves immersed in a looming financial crisis, a climate crisis, a war waged by Russia on Ukraine – which is causing an energy crisis – and long-standing inequalities blooming into geopolitical crises around the world. “The biggest concern: an economic crisis that is sharpening an economic divide and raising questions around the role of business. The major challenges facing people give businesses and institutions a clear mandate to offer plans and solutions, which will differ from market to market.” |
We interviewed more than 48,000 people across 50 markets representing 87% of the global economy and 70% of the global population. |
Previous editions
2020: Understanding Complexity 2017: Fragmentation, Cohesion & Uncertainty 2014: Navigating the New |
The Ipsos Global Trends Team
Matt Carmichael | Jennifer Bender | Nick Chiarelli | Mike Clemence | Philip Ryan | Billie Ing
Our report tells a story from the topline data. For technical details, please see the full methodology. For a deeper dive into demographic differences, regional analysis and sector- or market-specific insights please contact us for a custom analysis of this incredibly rich data source.