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Consumers demand innovation from their energy suppliers
New services from Ipsos and Synthesio help energy and utilities brands track consumer trends and spot innovation opportunities.
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Crisis Management
With such high expectations of businesses, there is much more room for perceived missteps and loud criticisms from various stakeholders.
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How to Get Your Big and Small Data Together with Data Hybridization
Data hybridization brings together structured and unstructured data to help brands gain market advantage.
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A growing unease: Data dilemmas of the connected Indian
In this new Ipsos India briefing paper, we examine the attitudes of the digital Indian to sharing data.
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Delivering quality research at global scale and speed
Ipsos.Digital offers an agile market research solution with Ipsos’ trusted quality and innovation.
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Multi-source healthcare data
The world of pharma business insight is likely to change as it embraces a multi-data source reality.
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Navigating the 'too much information' age
In a world of constant data flow, how can you avoid the pitfalls of trying to analyse too much? Ipsos's latest white paper explores the shift towards digital-first approaches in order to find out not just more, but what's more important.
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Five drivers for humanising actionable data
Data for the sake of data is over. Data actionability is the urgent need for enabling growth. Both tech and market research companies need to accelerate their data actionability, and for this they must build humanised data models.
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Artificial intelligence: Four points of vigilance
This article on AI from Helen Zeitoun, CEO Science Organisation and CEO Ipsos in France, was originally published in French in Strategies, March 2019.