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82% of French people say they are worried about the global risks of cyber-attacks
These are the results of a survey on the attitudes of French people towards cyber security, conducted in partnership with Sopra Steria, a European leader in the field of technology recognised for its consulting, digital services and software development activities.
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People around globe support shift away from fossil fuels
84%, on average, across 30 countries want their country to move towards more climate-friendly energy sources.
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Why Brands Need Social Insight Beyond Mainstream Social Media
Social intelligence requires more data than mainstream social media sites; user generated data help brands get a complete, accurate picture of consumers.
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Synthesio, an Ipsos company, joins the Twitter Official Partner Program
Synthesio, an Ipsos company, joined this week the Twitter Official Partner Program (TOPP).
This program is the home to best-in-class technology solutions with proven track records of success. -
Five Ways Artificial Intelligence Supercharge Your Social Insights
Advances in machine learning and data science techniques have made social data more valuable and actionable for marketers and insights pros.
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Leveraging Real-World Evidence to Drive Pricing & Access
The importance of Multiple Data Source Integration and Value Attribution in Multi-Component Disease Management.
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One in three men believe feminism does more harm than good
On the occasion of International Women's Day, Ipsos unveils the results of a global survey conducted in 30 countries in collaboration with the Global Institute for Women’s Leadership at King’s College London.
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How Lead Users Can Help You Ride the Innovation Wave
Synthesio CMO Allen Bonde discusses how to identify lead users as sources commercial innovation opportunities.
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Communication & Advertising: How can brands speak authentically about diversity?
The turning point regarding diversity came in 2020 after the tragic assassination of George Floyd in the US which sparked protests around the world.