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Automotive
Indonesia’s automotive sector is a growing and increasingly strategic industry. However, despite government promotions of electric vehicles, high costs and lack of infrastructure remain significant barriers.
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Beauty Unlimited
The beauty market in Indonesia is the fastest growing in Southeast Asia, fuelled by local brands, Korean beauty trends and a demand for halal and natural ingredients.
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Brands & Digital: So What’s in it for Me?
Indonesia has a rapidly growing digital economy, with a large and active social media user base. Consumers are increasingly discerning and price-conscious, seeking value and entertainment. Brands must adapt their marketing strategies to engage these consumers by offering affordability, empathy, and engaging content across digital platforms.
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Sustainability
Indonesians are increasingly concerned about climate change and its impact on their lives, recognising the intersectionality of environmental issues with poverty, health, and education. The country faces challenges from rising sea levels, extreme weather events, and pollution, impacting livelihoods and exacerbating inequalities.
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Global Attitudes to Refugees: a 52-country survey from Ipsos and UNHCR
A new 52-country survey from Ipsos and UNHCR for World Refugee Day 2024 reveals enduring public support for refugees, alongside stark variations in attitudes.
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A Dose of Digital: Can Pharma Make DTx a Healthy Business?
Digital therapeutics (DTx) are emerging as a potential game-changer in healthcare, offering evidence-based digital interventions to help prevent, manage, or treat specific conditions.
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[Webinar] Ipsos’ Customer Perspective: The Experience Beyond the Product
Join us at our LinkedIn Live event, for a deep dive into the world of Customer Experience, with guests from Haleon and Ipsos.