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Ignite Growth with Collective Innovation
Ipsos, one of the world’s leading market research companies, announces today the launch of Collective Innovation, an end-to-end offer designed to help businesses accelerate their innovation development with higher success rates.
Innovation and Forecasting
Our solutions evaluate, screen, predict and forecast your innovations and optimise their appeal.
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How Americans, Canadians and Mexicans feel about Trump’s trade war
In five charts, Melissa Dunne takes the temperature of people in America, and its neighbours to the north and south, as the U.S. President’s tariff threats heat up.
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Positivity about how this year has gone highest since before the pandemic
The Ipsos Predictions Survey 2025 is a 33-country study which looks at people’s expectations and predictions for the year ahead.
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An introduction to Flair Brazil 2025 - Movements under the surface: tectonic tensions and real opportunities
Brazil has faced a political and socio-economic rollercoaster in recent times, and recent demographic shifts coupled with new behavioural trends present significant challenges and opportunities for businesses.
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Ipsos Cost of Living Monitor
Welcome to the sixth edition of the Ipsos Cost of Living Monitor, a 32-country survey which tracks how people around the world feel about their finances during the polycrisis.
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Data Dive: Mixed forecast for 2024 as optimism rises for year ahead while nerves about inflation remain
In five points, we find many people around the world are seeing some shafts of light poking through the dark clouds of the early 2020s.
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In Brazil, household appliances and electronics will be the most sought-after categories during Black Friday 2023.
A survey conducted through the "Conectad@s" online community with 170 participants reveals that household appliances and electronics are the categories of greatest interest in Brazil where Black Friday remains a great commercial event.