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Ipsos collaborates with Kearney to deliver game-changing market intelligence and insights
Ipsos, the leading market research company, and Kearney, a top global management consulting firm, today announced a collaboration to share real-time consumer market data and intelligence with Kearney’s Consumer Institute.
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Ipsos introduces the Question Library, a solution to help clients build better questionnaires
By combining cutting-edge research expertise and AI technology, Ipsos fast-tracks smart questionnaire creation. The solution is now available in Ipsos.Digital, a DIY research tool offering clients fast, simplified access to global research capabilities and insights.
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World Luxury Tracking: Between new constraints & new expectations
Between new constraints & new expectations... A luxury that is reinvented, more aspirational than ever before. Ipsos unveils the results of its annual barometer of luxury consumption trends, the World Luxury Tracking (WLT) study.
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Study shows COVID-19 caused worst year in a decade for marketing agencies
Only 28% of marketers reported an increased reliance on their agencies in 2020, down from 50% the year before in Canada.
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Handling of health crises impacts overall favorability towards Nations
Germany, Canada, and New Zealand are most favorably impacted, while the United States, Brazil, and India are seen unfavorably. Based on nations’ handling of health crises, most travelers are more comfortable traveling domestically as opposed to internationally over the next five years.
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Nearly half of voters believe Harris is good VP pick
New ABC News/Ipsos poll shows a plurality believe Harris is qualified to serve as president if necessary
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Back to school - in person vs. remote learning: Challenges facing parents, teachers and governments
Two in three support restricting number of in class days while experts question effectiveness.
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Ipsos 2020 first-half results
In H1 2020, Ipsos posted revenue of €786 million, down 13% year-on-year; this decrease breaks down into organic growth of -13.5%, scope effects of +0.6% and exchange rate effects of -0.1%.
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Comfort food: Women more likely to admit to overeating, under exercising amid COVID-19
Experts say women are more prone to emotional eating due to various psychological factors.
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Automotive purchase intention driven by COVID-19 social distancing concerns
New Ipsos Auto Global Study reveals U.S. and China pre COVID-19 vehicle intenders are more likely to buy after the pandemic.