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The Experience Perspective
The Experience Perspective is an Ipsos podcast and LinkedIn Live series covering everything from Customer and Employee Experience to Channel Performance.
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Ipsos Update – February 2025
Trump, Housing, Shopping … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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Ipsos Encyclopedia - Usage & Attitude Surveys (U&A)
A usage and attitude (U&A) study involves research which aims to 'understand a market' and identify growth opportunities by answering questions on whom to target, with what and how.
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Future of mobility
The future of mobility is constantly evolving, with new technologies wielding huge potential to further shift the way we travel. But how does this rapidly changing mobility landscape impact consumer behaviours? As we move towards a future that combines the three main mobility trends – autonomous driving, electrification and shared mobility – we explore the latest consumer thinking on these topics and what this means.
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Harnessing the Power of Data
The third paper in our “Future of Insights” series explores how organisations are evolving to harness the power of data and technology for better insights.
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Global Trends 2021: Aftershocks and continuity
Most people across 25 countries now agree it is more important that businesses fight climate change than pay the right amount of tax. Seven in ten globally now say they tend to buy brands that reflect their personal values and that business leaders have a responsibility to speak out on social issues. Around the world, agreement on the urgency of dealing with climate change continues to rise but many other social attitudes hold steady, despite COVID-19.
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Digital Doctor 2021
This year’s Digital Doctor is the most illuminating in the series thus far, providing a global view of doctors’ digital and connected health usage through a pre- and post-COVID-19 lens.
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[WEBINARS] Consumers, Citizens, Brands, Governments and the coronavirus crisis
As a result of the Covid-19 crisis, the world is changing even faster now than ever. For companies, government institutions and individuals, it is important now to not only focus on the short term, but also to make plans for the future. As we move from the “age of uncertainty” to the “time of coronavirus”, how will we adapt as consumers, citizens, and humans?
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Ipsos Update - February 2020
This month’s edition of Ipsos Update features the latest research and thinking from Ipsos around the world on gender, shopper behaviour, entertainment in India and young people.