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Spotting opportunities beyond the mainstream: the Vibrant Fringes
How listening to voices from the fringes can unveil opportunities for growth.
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Listen to us - A selection of Ipsos' finest podcasts
Our experts and their guests chat about culture, emerging trends, product innovation, customer experience and much more.
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Flair Brazil celebrates its 10th edition!
Our latest Flair Brazil report continues its deep dive on the social, economic and political factors shaping the direction of the country, along with the challenges and opportunities they bring.
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An introduction to Flair Brazil 2024: Nostalgia or perspectives
There is much opportunity to be found in Brazil. We need to go beyond metrics and delve deeper to understand individuals and society. And it is with this aim that we present Flair Brazil 2024.
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Inflation vs. porfolio: The brand vacuum
During the Covid-19 pandemic, we saw inflation rise around the world as companies reduced their production capacity in the face of uncertainty caused by an abrupt drop in demand. Since then, new challenges have arisen in the face of the rapid renewal of consumption and the return to "normal".
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The importance of female representation in Brazil
In order to talk about the representation of women in institutions and companies, we have to talk about gender and, above all, about the leadership positions occupied by women.
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Conversations with AI Part II: Unveiling AI quality in qualitative workstreams
In this white paper we explore how generative AI can be used within qualitative research.
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Ipsos Update – April 2023
Sustainability, happiness, democracy… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.