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Discover Ipsos PersonaBot, the revolutionary tool that brings segments to life
Watch our video and experience the simplicity and effectiveness of Ipsos PersonaBot in action.
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Instability, uncertainty reigns as 2025 rolls on
Many around the world are continuing to feel down about the state of their country, society and the economy, writes Melissa Dunne.
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Ipsos Update – July 2025
Populism, Pride, Personas … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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Does Everything Really Cause Cancer?
How our changing world is impacting our cells, and what it means for all of us.
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Public Support Holding Steady for Refugees Despite Global Fragility
A new survey by Ipsos, released for World Refugee Day, highlights the resilience of public support for refugees while also revealing significant concerns to be addressed.
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G7 citizens feeling gloomy ahead of summit
Majorities across Canada, Germany, Great Britain, Italy, France, Japan and the U.S. think their countries are in decline, national economies are in bad shape.
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Mid-Year Oncology Review 2025: History Informs the Future
What are the promises and limitations of different therapeutic modalities in solid tumors? As we approach the mid-year point, we reflect on the advancements in oncology in recent years.
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Short-Form Social Misfits
The next creative shift that will drive advertising effects in TikTok, Instagram Reels and YouTube Shorts