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Ipsos announces seventh annual Top 10 Most Influential Brands in Canada
Google retains top spot for sixth year, rankings shift and Netflix enters Top 10
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Only 38% of Americans feel Autonomous Vehicles will be Safer
New Ipsos study shows skepticism about self-driving cars.
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Malaysians Confident About Current Data Protection Measures
Ipsos conducted a study among Malaysians to understand their views and attitudes towards data privacy. The study revealed Malaysians are confident in themselves and in the Malaysian Government on matters pertaining to the protection of their personal data.
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[EVENT] Society of Behavioural Medicine Conference
On April 11, join Ipsos and America’s leading scientists and practitioners at SBM’s conference dedicated to understanding the multidisciplinary role of behaviour in improving health.
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The Decline of the Zuma Years
“I resign as president of the Republic with immediate effect. Even though I disagree with the decision of the leadership of my organisation.” These words of ex-president Jacob Zuma brought to end nine difficult years in the short history of the South African democracy.
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[EVENT] Understanding Public Sector Communications in a Post-Truth World
Join us on 14 March 2018 for a major debate on the future of public sector communications in a post-truth world.
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Ipsos Update - February 2018
February’s edition of Ipsos Update features Flair India and new papers on brand growth, connected health, and food shopping habits. There’s also a global study looking at predictions for 2018, as well as recent research into consumer attitudes ahead of the launch of Open Banking.
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When Trust Falls Down How Brands Got Here and What They Need To Do About It
In this paper we’ll outline what we have identified as the four key reasons we are seeing a crisis in trust, and importantly what brands and advertising needs to do to rebuild that trust.
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Global perspectives on sector reputations
Which industries are facing the greatest reputation challenges at the moment?
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The life of a modern communicator
Corporate communicators need to demonstrate a deep commercial understanding of the business issues their organisations face – this gives them credibility around the leadership table. They operate in fast-moving and complex environments and need to be able to learn and adapt quickly. Building strong relationships and networks with influencers and decision-makers (both internally and externally) is essential if they are to get things done.