News & Events

What Worries the World – August 2025

Conducted monthly in 30 countries among around 20,000 adults for over a decade, the Ipsos What Worries the World study offers an exceptional snapshot of world opinion on pressing global issues.

August 2025: Global consumer confidence unchanged for second consecutive month

The Expectations sub-index is down, while the Jobs’ sub-index is up according to the August 2025 Global Consumer Confidence Index from Ipsos.

[EVENT] Ipsos Open Day in Prague

Media Convergence, a Tendency to Overestimate Short-Term Change, and Why Big Data Is Still In Its Infancy.

Interview on -among other topics - media convergence, our tendency to overestimate short-term change and why big data is still in its infancy.

Equal Rights For Men And Women – Dream or Reality?

In anticipation of the International Women's Day, Ipsos asked respondents around the world their opinion on inequality between women and men in terms of their social, political and/or economic rights.

Should Abortion Be Permitted?

A new poll conducted by Ipsos in 23 countries around the world sheds light on the global citizens’ views on the controversial subject of abortion.

[EVENT] Ad Awards Celebrate 30 Years

“We’re in the IT business and you want to call us a fruit!?!”

What characterizes a good brand name? What’s the best way to brief your creative agency for your next product launch?

Taking Responsibility - Empowering Youth to do Research

Ipsos & the Marketing Association of Kenya organise sessions for marketing students.

Volkswagen Emissions Scandal: Has It Put Car Makers On The Road To Becoming The New Banks?

Not long ago, it seemed impossible to think that the reputational turbulence experienced by the banks of late could be matched by any other sector. However, Volkswagen’s recent mea culpa is just one of the latest in a series of blows for the automotive industry and, for many, a potential tipping point in terms of trust.