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Generation Z - do they exist and what influences them?
A new Ipsos report explores the extent to which Gen Z exist in the UK.
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How Food Shopping Habits Are Being Transformed By Tech
Conversational commerce, chat, bots and all that. Technology is changing how we think, work and, not least, shop.
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Ipsos Update - December 2017
Welcome to the December edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world. To mark the end of the year, this month’s edition also includes a special section showcasing some of our highlights from 2017.