Search
-
[EVENT] What's New in Market Research 2018
May 24 - Don’t miss out on the latest developments and innovations in market research! Join us for our 2nd What’s New in Market Research event!
-
Ipsos Affluent announces the release of Ipsos Affluent Digital Audiences
Brands, publishers and media agencies can now target influential audiences identified by the preeminent study of affluent Americans.
-
Technology Tracker Q1 2018
Ownership of voice-activated speakers is now at 8% amongst GB adults. Ipsos Connect's Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.
-
Ipsos Update - March 2018
March’s edition features new papers on the African middle class, women's economic empowerment, and a neuro take on the Super Bowl ads. There are also global public opinion studies on the recent Winter Olympics and attitudes towards transgender people.
-
Ipsos MRBI/JNLR 2017/4 Summary Results
The latest JNLR/Ipsos MRBI report into radio listening is published today (8th February 2018). It covers the 12-month period from January to December 2017 in Ireland.
-
Does Byron Sharp's Philosophy Work for Innovation?
Can marketers use Byron Sharp’s principles to help them launch successful innovations?
-
Technology Tracker Q4 2017
Ipsos Connect's Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.
-
Ipsos Update – January 2018
Happy New Year! January’s edition of Ipsos Update features new papers on Audience Measurement and Sensory Spatial Segmentation, Canada's "critical numbers", the Digital Gov' Barometer, Perils of Perception, and a round-up of some of our research in Europe over the past year.
-
Audience Measurement 5.0 - Pushing the Boundaries
We are entering the Fifth Age of Audience Measurement. It is an age where methodologies are being re-calibrated in response to a fast-changing media environment and where the quest for total understanding of audiences is higher than it has ever been. It is also an era where politics and economics are far greater barriers to progress than technical concerns.
-
Technology Tracker Q3 2017
Ipsos Connect's Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.