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Spotlight on Brazil during COVID-19
Huge numbers of cases and deaths, alongside conflicting messaging, have defined the country’s pandemic experience.
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When will the vaccine cure your industry? [Webinar recording]
Listen in to hear a potential timeline of vaccine acceptance, and project out into 2021 what the impacts will be behaviours, habits & values.
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Brand Biden vs Brand Trump
With the US election now only weeks away, we thought it would be illuminating to look at the presidential race through a different lens. We decided to take some of the measurement tools Ipsos uses to assess the performance of commercial brands – and to deploy them to “Brand Biden” and “Brand Trump”.
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[Webinar] Trust misplaced? The future of trust & Truth in media
Truth and trust seem under attack from all sides, but Ipsos research finds that people are still searching for trusted content.
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Global consumer sentiment still reviving slowly
More countries show gains than losses in economic confidence, but none has recovered to pre-pandemic levels – except China.
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Job loss is a concern for half of workers across the world
Job insecurity and ability to the learn essential new skills on the job vary widely across countries.
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Ipsos introduces the Question Library, a solution to help clients build better questionnaires
By combining cutting-edge research expertise and AI technology, Ipsos fast-tracks smart questionnaire creation. The solution is now available in Ipsos.Digital, a DIY research tool offering clients fast, simplified access to global research capabilities and insights.
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European 5G survey: Europeans are positive, but disinformation looms and citizens call for action
Almost all Europeans have heard about 5G, however only 1 out of 4 Europeans claim to have a good understanding about 5G.
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[EVENT] GOR 2020
On September 10-11, join us for a friendly, valuable and inspiring event which is a must for everyone involved in online research: the 22nd General Online Research Conference! Meet like-minded people and get to know the latest trends in online research.
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World Luxury Tracking: Between new constraints & new expectations
Between new constraints & new expectations... A luxury that is reinvented, more aspirational than ever before. Ipsos unveils the results of its annual barometer of luxury consumption trends, the World Luxury Tracking (WLT) study.