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[Webinar] Ipsos at the 2024 ESOMAR conference
Join our webinar to uncover the insights shared by our experts during the ESOMAR 2024 event.
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Ipsos Update - October 2024
Trends, News, Ageing … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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Retreat to Old Systems
As an escape to nostalgia is widely appealing, some people also yearn to revert to historical power structures around religion, politics, gender and more. Focus on the positive aspects of the past but realise that not everyone wants to return to it.
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Technowonder
As technology becomes more pervasive, there is a tension between excitement for all the problem-solving tools, connection and entertainment technology can bring us and concerns about privacy, job loss and potential for misuse. Focus on identifying the benefits and reducing concerns.
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Conversations with AI Part V: Is there depth and empathy with AI twins?
How do synthetic respondents fall short of capturing the human experience?
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[WEBINAR] Cannes 2024: 6(0) Shades of Context for Brand Success
Join our exclusive webinar, 'Ipsos Cannes Trends Review 2024: 6(0) Shades of Cannes Context,' on October 1st
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Meet us at the ESOMAR 2024 Congress: The Future of Insights at Mind | Myth | Machine
Ipsos at the 2024 ESOMAR Conference in Greece
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Conversations with AI Part IV: AI-assisted knowledge libraries and curation, the search for a trusted output
This Ipsos Views white paper explores the role of AI as part of curation and how human expertise and AI speed can work best together.